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MAY 2024 | ||
I hope you enjoy this month's articles. - Brian Tracy |
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Why Entrepreneurs Must Adhere to Ethical Marketing PracticesSadly, today’s powerful computers and software have given businesses a myriad of ways to create unethical advertising and online content. At the same time, the prominence of data collection has opened a Pandora’s box of potential security missteps and invasive privacy intrusions. The result? Establishing and maintaining your reputation as an ethical company is facing many new challenges. What are the issues and what guidance do you need to achieve and maintain a stellar ethical reputation with your customers? Get the answer in the full article. What You Need to Know About Marketing Your Small Business for SaleThe day will come – either sooner or later – when it’s time to sell your business. Over the years you have invested your life and your wealth into building and growing your company. It’s paramount that you get the greatest value for it. That’s easy to understand. What’s not so easy to know is how to get its greatest value. But after reading this guide, you’ll understand the challenges, pitfalls, and solutions to solving that riddle. Understand and Deploy the Dynamic Duo: Sales and Marketing for Business GrowthSales and marketing. It almost rolls off the tongue like one entity. However, understanding their different roles and leveraging them properly requires savvy strategizing and smooth cooperation. In this detailed guide, we deliver all the tools you need to make your sales and marketing teams work together “hand in glove” to drive your sales to new heights. Conversations with Lou – Expanding the Conversation on the Power of BeliefsLou Tice was an innovative, important, and influential educator and coach. He firmly believed that we become what we think about most of the time, and his teachings centered around using our thoughts to shape a better reality for ourselves. In this series of imagined conversations, we explain and examine his ideas and how they can empower change and success in our lives and livelihoods. 5 Steps to Creating an Effective Employee Engagement Action PlanAnyone who has been in the workforce for more than a few days has encountered the “disengaged employee.” We don’t blame the employee; the responsibility of keeping employees engaged falls on ownership and management. With the five steps detailed here, you can put your team on a path to greater engagement and with it, greater growth and profits. |
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